Interact
Conversations about human connection in marketing. We dive deep into psychology and motivation with experts from all disciplines of behavioral science. The goal is to uncover how we can make our marketing uniquely human and connective, build great businesses, and stay empathetic throughout.
Interact
Building a Social Media Management Software ft. Natalie Barbu
In this episode of the Interact Podcast, Josh Haynam sits down with Natalie Barbu, content creator turned tech founder, to talk all things social media strategy. As the CEO and co-founder of Rella, a social media management platform built for creators, Natalie brings a unique perspective to the evolving world of online content. She shares the most common mistakes she sees brands making and explains how to create content that actually resonates, entertains, and converts.
Natalie also dives into how founder-led content builds trust, why experimentation is key, and how to balance evergreen strategies with timely trends. Her journey from full-time influencer to tech entrepreneur offers a compelling look at the future of content creation, and how platforms like Rella are helping creators and businesses simplify their workflows while showing up more authentically online.
Learn more: https://getrella.com/