Interact

Conversations about human connection in marketing. We dive deep into psychology and motivation with experts from all disciplines of behavioral science. The goal is to uncover how we can make our marketing uniquely human and connective, build great businesses, and stay empathetic throughout.

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Quizzes for Travel Bloggers ft. Madison Krigbaum

October 10, 2025 • Josh Haynam

In this episode of the Quiz Marketing Podcast, Josh Haynam chats with Madison Krigbaum, travel blogger and founder of Madison’s Footsteps, about how she uses quizzes to grow her audience and email list. Madison shares how integrating fun, personalized travel quizzes into her content strategy helped her stand out in a crowded space and offer immediate value to her readers. The quizzes not only boost engagement but also guide visitors toward their ideal destinations based on personality and travel style.

They also discuss the impact of recent SEO and algorithm changes on content creators, and how interactive tools like quizzes can help bloggers stay relevant by delivering truly helpful, human-centered content. Madison gives a sneak peek into her upcoming Italy move and how she plans to create more destination-based quizzes that combine inspiration with practical travel planning. It’s a must-listen for travel creators looking to turn content into connection.

Learn more: https://madisonsfootsteps.com/

What's your next international solo travel destination? Take the Quiz: https://quiz.tryinteract.com/#/674c9ed9bfc2b6cdf101ac0d